Sage County

A rebranding of an existing bar under new ownership in the heart of Midtown


2416 Brazos Street Houston, Texas  77006

The existing dive bar had a very distinct artsy sort of feel that the neighborhood had outgrown.  Under new ownership, the bar was to move in a different direction while maintaining the existing laid-back vibe.  The resulting watering hole is ‘a good old fashioned southern drinking establishment’. With a unique and eye-catching barrel-vaulted patio cover, revelers are in for ‘one helluva weekend party’.

Project Stats

Client: ICHG 2, LLC

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